VIRTUAL TRY-ON
The next form
of try-on.
Two paths—3D physical simulation and 2D Generative AI—redefining the try-on experience from BtoB design to BtoC shopping.
THE CHALLENGE
In the apparel industry, "sizing anxiety due to the inability to try on clothes" and "discrepancies in the envisioned look" are the greatest challenges, leading to high return rates in EC and a decline in the consumer purchasing experience. To fundamentally solve this issue, rather than relying on a single technology, VRC has developed and offers two distinct Virtual Try-On (VTON) solutions: "3D Physical Simulation" and "2D Generative AI Image Synthesis."
Two Solutions
From rigorous size verification to instant try-on of all EC inventory.
Comparison Table
| 3D VTONPhysical Simulation Type | 2D AI VTONAI Image Generation Type | |
|---|---|---|
| Primary Use | BtoB Design & Verification | BtoC Purchasing Support |
| Required Input Data | 3D CAD data of clothing + 3D body | Only 2D product images |
| Freedom of Viewing Angle | 360-degree free view | Depends on the angle of the provided image |
| Pressure Map | Supported (Visualizes pressure distribution) | Not supported |
| Pattern Modification Verification | Supported (ReDraping) | Not supported |
| Deployment for Mass Products | Requires 3D modeling of all products (High cost) | Immediate deployment using existing images |
| Real-Time Outfit Changes | Not suitable (High computational load) | Supported (Lightweight compute) |